Programme

E-shoppers in real life: Between pragmatism and fantasy, what drives e-buyers? - Chronopost

Wednesday, March 20th at 6:30 pm

E-shoppers in real life: Between pragmatism and fantasy, what drives e-buyers?

Chronopost brings to the debate insights from more than 24,000 e-shoppers interviews in 21 European countries as well as an exclusive exploratory study revealing the unsuspected powers of delivery. This sharing sequence will allow participants to answer 3 strategic questions:

  • What are the priority expectations and desires of European e-shoppers to align with?
  • Why and how delivery has become the key to a successful e-shopper journey?
  • What are the levers for common progress to be activated tomorrow to gain image, relevance in the value proposition and customer loyalty through the couple e-traders / delivery men?

Discover the profiles of the speakers of this conference:

Martin Piechowski - President of Chronopost
Jean-Claude Sonet - Marketing and Communication Director of DPDgroup
Frédéric Bernard - Customer Experience, Marketing and Communication Manager at Chronopost
Xavier Filiol de Raimond - Co-founder of BeBetter & Co

19/21 march 2019 Monaco Grimaldi Forum

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